SSVEC has marketed the Good Cents energy building program in past years. The Good Cents program served its purpose well, and is still recognized as a symbol of energy efficiency and comfort. Consumer and regulatory authorities knowledge of energy efficient standards and construction practices has driven Good Cents to serve as a model from which most homes are constructed.

When a concept becomes a common or standard practice the benefit of continuing often becomes questioned. In addition, the owner of the Good Cents brand (Southern Company) is marketing additional products and services under the brand. Many of these products and services they offer are or will be competitive to SSVEC. Therefore, it is SSVEC’s objective to develop and administer an energy efficiency home program that will increase the performance and energy efficiency of homes for customers